In Partnership with Coldwood, Experience a Heartfelt Story about Love and Longing
Coldwood and Electronic Arts Inc. (NASDAQ: EA), today announced a
partnership on the development of a new puzzle platformer game titled, Unravel™.
Unravel introduces Yarny, a tiny, new character made from a
single thread of yarn, who embarks on a seemingly larger than life
journey through the breath-taking, lush environments of Northern
Scandinavia. Using Yarny’s small thread and big heart, players will
traverse nature’s obstacles in this unique physics-based puzzle
platformer. To watch the first gameplay trailer and learn more about the
game, please visit www.unravelgame.com.
“The idea of Unravel was created from a very personal place. We
didn’t start out by saying we’re going to make a puzzle platforming
game. We started by thinking more about our lives, and the things we
hold meaningful. We wanted the game to have a heart and the gameplay
could always be designed to represent that,” says Martin Sahlin,
Creative Director at Coldwood. “The tale of Unravel is about
love, and the bonds between people. And the yarn is a representation of
that. Yarny’s red thread is the tie that connects everything in the
game, from the gameplay mechanics to the story, and the people in it.”
Unravel is a game all about overcoming obstacles, both big and
small. Some challenges are simple, like using Yarny’s thread to swing
across a gap, or rappel down a tree. Sometimes things get more complex,
and players will need to use Yarny’s thread in clever and creative ways
to find the path forward. Whatever the case, no feat is too big for
Yarny. Along the way, witness him unlock a heartfelt story about love
and longing, and the ties that bind. The tale is told completely without
words and Yarny is the red thread that runs through it all.
Unravel will be available for digital download on Origin™ for PC,
the PlayStation®4 computer entertainment system, and Xbox One, the
all-in-one games and entertainment system from Microsoft.
To join the conversation on Unravel, please follow us on Twitter®
at www.twitter.com/unravel_game.
Press assets for Unravel are available at http://info.ea.com.
About Electronic Arts
Electronic Arts (NASDAQ: EA) is a global leader in digital interactive
entertainment. The Company delivers games, content and online services
for Internet-connected consoles, personal computers, mobile phones and
tablets. EA has more than 300 million registered players around the
world.
In fiscal year 2015, EA posted GAAP net revenue of $4.5 billion.
Headquartered in Redwood City, California, EA is recognized for a
portfolio of critically acclaimed, high-quality blockbuster brands such
as The Sims™, Madden NFL, EA SPORTS™ FIFA, Battlefield™, Dragon Age™ and
Plants vs. Zombies™.
More information about EA is available at www.ea.com/news.
EA SPORTS, The Sims, Dragon Age, Plants vs. Zombies, Battlefield and
Unravel are trademarks of Electronic Arts Inc. and its subsidiaries.
John Madden, NFL and FIFA are the property of their respective owners
and used with permission.
